AT&T: No price cuts on tap for iPhone data plan

Mon Jun 15, 2009 1:10PM EDT

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The rumors leading up to Apple's WWDC keynote last week were pretty much spot-on—all expect the one about AT&T cutting the price of iPhone data plans. It didn't happen, and according to AT&T, it isn't going to happen.

AT&T rep Mark Siegel told the Wall Street Journal (via MocoNews) that the carrier has "no plans" to tweak the $30 monthly data plan for the iPhone 3G and 3G S—indeed, he said, AT&T is "very happy with our pricing."

Rumors began flying in May
that AT&T was contemplating a "range of lower-priced" iPhone plans, including (as BusinessWeek, among other news outlets, reported) a discounted option with "limited data access at a $10 monthly reduction."

Such a discount (which, as the rumors went, probably would have entailed data usage caps) would have brought the cheapest iPhone voice and data plan down to $59 a month. The average monthly iPhone bill? About $90, according to the WSJ. (Mine's about $89, including 450 voice minutes and 200 text messages.)

Now, $30 a month for data is pretty standard when it comes to 3G smartphones; then again, that might sound stiff to someone who's switching over from a garden-variety handset—and that's the audience Apple and AT&T would appear to be courting with the $99 iPhone 3G.

Then again (and as the Journal notes), AT&T counts on the revenue from service plans to make up for subsidizing iPhone hardware costs for new subscribers—to the tune of $400 each for the upcoming iPhone 3G S. It's also not clear whether bargain hunters would warm to a discounted iPhone data plan that includes usage caps.

And that's my question to you, dear readers: Would you be more likely to consider an iPhone with a discounted $20 monthly data charge—even if it involves limits on how much you can surf?

Related:
AT&T Under Pressure To Cut Price Tag On IPhone's Data Plan [Wall Street Journal]

Comments on AT&T: No price cuts on tap for iPhone data plan

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  • 1 Posted by shlomoavanade on Mon Jun 15, 2009 1:53PM EDT Report Abuse

    I just got a new Palm Pre with Simply Everything. I looked at iPhone, and their Everything was $130 / mo., compared to $99 with Sprint. Sorry, I would rather have a better network at $100 a month, then a terrible one at $130. If AT&T really wants win permanent market share with this thing, they really will have to work on their pricing. Right now they're coasting the Apple-hip wave, but like all fads, eventually that will fade.

  • 2 Posted by falconrok55 on Mon Jun 15, 2009 1:56PM EDT Report Abuse

    I don't honestly think that Sprint's network is any better than AT&T's... in my opinion, Sprint's network is actually worse off than AT&T's. The problem is that AT&T's network is already so overloaded with data-munching Iphone users, so quality deteriorates drastically. It'll be interesting to see how Sprint's network holds up to the flood of Pre's.

  • 3 Posted by shlomoavanade on Mon Jun 15, 2009 2:48PM EDT Report Abuse

    Even if they're of the same quality...$30/monthly difference?

  • 4 Posted by cathymar1 on Mon Jun 15, 2009 3:20PM EDT Report Abuse

    Answer to your question, yes I would be more likely to get one if they would offer a little lower data plan. I want an iPhone and the only thing holding me back is the service cost, which is significantly higher than what I have for a plain-vanilla cell phone.

  • 5 Posted by wolverinemarky on Mon Jun 15, 2009 4:17PM EDT Report Abuse

    no i want lower price data plan and unlimited data like i have now, and iphone users dont use any more data then any other 3g phone or any other smartphone, I dont see where everyone blames the Iphone for eating up data on AT&T network because they dont have their facts right at all. Sprints Network is fine if ur in major cities/markets but sucks when you get in more rural areas

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