Mon Jun 29, 2009 12:32PM EDT
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Got a large business? Buying lots of PCs this summer? Don't get too excited about the upgrade coupons that Vista-equipped computers are now coming with. Microsoft is limiting the number of free upgrades to which any business is entitled to 25 copies, according to a story in InformationWeek.
The move is decidedly strange and is one which I'm still struggling to understand the rationale behind.
Obviously Microsoft is looking for a little extra cash in the form of getting a few extra paid upgrade licenses, but that's likely to backfire. Rather, the company is likely to simply lose a good chunk of business it might have otherwise earned over the summer as enterprises instead choose to put off hardware purchases until Windows 7 is released in October.
There is, however, one solid theory for the move: Microsoft wants businesses to buy its high-end Enterprise Agreements, which entitle the purchasing company to unlimited upgrades over the next three years... in exchange for fees that begin at $100 per PC.
The move won't affect individual buyers. Consumers who purchase a new PC (or 25 of them, I suppose) equipped with Vista today will receive a free upgrade to Windows 7 when it is released.
InformationWeek suggests that businesses might be able to work around the restrictions by pressing their PC manufacturer of choice for an exception to the rule or other special terms for obtaining upgrade copies. The story suggests that such exceptions are actually rather commonplace... and hints that if your current manufacturer won't offer free upgrades, you might consider taking your business elsewhere.
UPDATE: Microsoft writes to note that the old policy was only five free upgrades per buyer, so this is actually a considerable improvement on that.
Join in the discussion. Here you'll see the comments in the order they were posted.
I agree it may backfire but with business being so cheap to upgrade their system they are lucky that Microsoft is giving them another 5 years on Window Xp to upgrade their system.
If MS and Sony ever merged, they would create a black hole of bad pricing decisions.
"... and hints that if your current manufacturer won't offer free upgrades, you might consider taking your business elsewhere" I don't like this part one bit. Why should the manufacturer assume the extra cost since the change didn't originate with them. The only way they should is through a mutal agreement with the software company where they stand to benefit also.
These polices give me reason to believe a big shift in conciousness is right around the bend in the computing world. Once the XP support is dropped, Microsoft is going to lose a HUGE share of the market. Can you imagine how user friendly Ubuntu will be in 5 years? Keep it up MS, gouge the public until they've had enough. I applaud you for leading your own downfall.
Ubuntu isn't going to take off like you (twohlrab3) seem to imply. Microsoft is adapting, and is still providing superior product, which is what the market wants.
Ubuntu has come a long way since 5.10. Look at 9.04. It is more user friendly than ever. All they need to do is start marketing. Microsoft is shooting themselves in the foot. Cloud computing ring a bell?
1 Posted by cowboyf8 on Mon Jun 29, 2009 1:19PM EDT Report Abuse
I remember my OS "upgrade" from WindowsME to WindowsXP. The "upgrade" was nowhere near as viable or stable as the XP software, itself. I ended up having to purchase the XP OS software and do a complete reformat of my hard drive. Just wait until October people. It's just around the bend. :)