Ink Wars

Wed Apr 25, 2007 11:21AM EDT

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Yesterday I wrote about Kodak's new All-in-One printer, which promises to slash the cost of home printing in half. Today's news? Not to be undone, HP announced their new strategy for saving you money on printing. Its new pricing for inkjet replacement cartridges is based on shopping in bulk: The more you print the more you save.

HP will be color coding its ink cartridges to meet the needs of three different types of users. Standard cartridges (the blue package) will be priced at $14.99. They're designed for "the bulk of us" who don't do a ton of printing. The green package is the "Value" or "XL" package. The cartridges will be bigger and hold more ink (they'll cost around $30). Green is targeted at those of us who are intense printer users. Finally, in the red package, HP will offer their "specialty" cartridge designed for those of us who really need professional quality prints.

The strategy is sort of like asking whether you're a Costco shopper or a grocery store shopper. If you buy in bulk with the jumbo sized cartridges, you'll pay more initially but the cost of printing will be lower. Right now, if you buy HP ink cartridges you're spending about $30 for a regular sized cartridge, so either way, HP is cutting the cost of ink significantly.

Of course Kodak is pooh-poohing the HP strategy. An email I received from Kodak stated the company felt consumers would be happier with its approach, which is to charge $9.99 for a black cartridge and $14.99 for a color cartridge. Kodak's approach is cheaper overall, but no jumbo sizes.

Who wins? We do. Finally inkjet replacement cartridges cost less than a tank of gas!

 

Comments on Ink Wars

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  • 1 Posted by petwanel@sbcglobal.net on Thu Sep 3, 2009 8:08PM EDT Report Abuse

    Great info! How about Epson, they are the anti-christ when it comes to ing guzzling printers.

  • 4 Posted by michaelibrarian on Thu Sep 3, 2009 7:18PM EDT Report Abuse

    Save a little more money and buy a colour all in one that has a laser in it. That may be more on the front end but the toner is a lot cheaper than injet ink.

  • 5 Posted by froggiemercer1 on Thu Sep 3, 2009 4:03PM EDT Report Abuse

    That's great! But what about the rest of us that have a zillion other types of printers!!

  • 6 Posted by rouseb0750@sbcglobal.net on Thu Sep 3, 2009 8:52PM EDT Report Abuse

    I have the cheapest way to fill my ink the dollar store. Yes sir, get enough black ink to refill about 2x3 times. I just want to know which is the best printer for the money that does photos and has individual colors on the color cartridge so I can purchase one of those and refill my own colors. Can Anyone tell me? Of course as soon as I get enough room to set up my black printer Epson 24 dot matrix ribbon printer, I am going back to it. Those ribbons last a lonnnng time. I don't like being gouged on the inks. Brenda

  • 7 Posted by haidabucks@sbcglobal.net on Thu Sep 3, 2009 4:15PM EDT Report Abuse

    hey as long as I can ALSO re-full the tanks myself that would be even gooder!!..but i suspect HP will have made that a hard thing to do for the new tanks. But at that price I should just buy a new tank eh?? lol great news

  • 8 Posted by cole_msmith on Thu Sep 3, 2009 3:28PM EDT Report Abuse

    great news for most of the printing world.....but what about those of us that are under the reign of epson and their ink guzzling printers???

  • 9 Posted by mdevanz on Thu Sep 3, 2009 7:14PM EDT Report Abuse

    So, how big are the new "blue" cartridges for $14.99? Are they smaller (less ink) than the current cartridges? Are we gonna be paying less per cartridge, but in return, receiving a smaller cartridge? I hope not.

  • 10 Posted by cobraxt on Thu Sep 3, 2009 3:28PM EDT Report Abuse

    canon is the cheapest. generic ink can be found online for $1-3 shipped. quality is on par with canon ink as well.

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